Friday, 27 October 2017

OUGD603- Nina's Blog Brief

Nina's Blog Brief 

Some of the work commissioned over summer was for a friend Nina, a student at durham university. This year nina has started a blog, and has asked me to design the back ground for this.








The brief is to design the background header for her WordPress Blog, for the title 'Bursting the bubble'. the dimensions for the header are 192x720 mm so this limits the size of the design. The themes aimed for by the client are colour, positive, playful and  non serious designs. The header needs to include the image sent over by the client as well as the type, but nothing else (unless i add a header ect). The creative direction of this brief has been left to myself, but with themes set by the client.

Research 

Nina has given me creative direction over this brief, the information given is very basic but informs the outcome as it'll be need to be positive playful typography, therefor research will be conducted as to explore styles and other ways the brief can be created. Piece that fit the criteria set will be used as influences and examples, so they way they achieve the aim can be applied to this brief.

-bright colours
-contrasting colours
-bold fonts
-illusataion aspect added
-curved forms
-shadows/drop shadows used
-pink/oranges common

current questions-
does she want it hand created or digital or a mix?
any colour scheme ideas?
feminine or mixture?
who is the target audience?
which does she like best?

To get a deeper feel of style the client is aims for this was discussed, idea of typographical styles/patterns/colours where shown and feedback from this will influence the design of the outcome.  This was done with the aim of getting more knowledge of what outcome the client is aiming for, this is so the work produced will fit her ambitions.

style feedback





preferred images/style




-scruffy chic
-hand drawn but digitalized
-give a sense of personality/imperfections

target audience 


-non gendered
-students (18/24 age range)
-females but not  to focus on this
-BRIGHT COLOURS/NOT PASTELS


outcomes

-a logo, facebook banner and header
-create a brand guidelines then apply these over the range


deadline-
next monday/one week

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