Thursday, 8 December 2016

504 - Design Production, Design For Screen, Asos Market Place Research

Asos Market Place Research 

Due to struggles when designing the website due the issues it is hard to translate textures, vintage ideas digitally due to the ideas they looks cheap/tacky as the many features of vintage is physical feel or via sight. To express this more or find ways to do this research into similar website and websites with the same target audience the main place available will be ASOS's vintage shop, Marketplace, even thought the layouts are the same as the usual asos style the site have their logos and images post, this will show they aim for this style.

layout -



shop adverts on the main page -





features -
hand created type heavy
imagery heavy
bright
bold
retro styles
illustration
mixture of colour styles
throw back to past trends/styles
post modern
sticker imagery/logos

STILL STUCK, more research to find way to do this needs to be done as the site on ASOS don't seem very graphically pleasing for the audience as they relay on very basic design style, the imagery over any graphics work this is as they are low budget smaller stores. The imagery will not appeal to my target audeince

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