First Crit/Feedback on Ideas
ideas summary -
REDESIGN WEARECOW APP/WEBSITE
MAC MAKE SWATCHES APP
STUDENT TRAVEL APP
MUSIC LOCATION APP
feedback -
make the ideas into problems, reword them so they are a problem that can be solved by the outcome created
rewording -
REDESIGN WEARECOW APP/WEBSITE
WeareCow is a vintage clothing website, there branding on the website is very different to their visual shop experience, how can the shop express their vintage aesthetic digital? The site doesn't express their nature, theme or design digital, it doesn't reflect the brand therefore doesn't appeal to the same target audience
MAC MAKE SWATCHES APP
When using the Mac Makeup site the makeup swatches available make it unusable for first time buyers due to item colour only be seen by a block colour sample therefore the audience can not see the real life use or colour or how it will look on them, this means they might buy the wrong product , how can be designed so they can real life swatches on different skin tone rather than a colour block of the item.
STUDENT TRAVEL APP
Student generally have less money and different interest than other target audience, bar are designs to suit this target audience specifically. When visiting a different town or place as a student there is no way to see which bar or places target them or they could visit, where they can get the best offers, cheaper drinks, be around other student, use their student discount. Therefore as a student they can end up in a spoon or a more common bar/pub where they will spend more money or have a less enjoyable experience due to this not being their atmosphere.
MUSIC LOCATION APP
People aren't aware of when their most listened to band or artist is touring, or when they can buy tickets therefore they miss out. People have missed bands/ would have liked to see as people didn't know they where touring or when tickets where on sale until too late. Also i don't which of my friends listen to this music so i didn't know i could go with them or they would be interested in tickets till after they'd sold out.
other feedback
-vintage idea works best as it not done before
-could do the vintage idea as an app
-student app seemed too much like studentbeans/unidays
-how can if it vintage been shown online?
-Nothing currently exsits like the we are cow idea
-the mac sites need to be done but couldn't people just google the swatches, that what i do
-there a lot of student apps
-the student just google places to do
-many people are doing student apps
-many people are doing music apps
- the we are cow site is terrible
- the cow website is seems the most interesting
- the cow site needs editing, but how can it be done
-the most unique problem is the shop one
-the swatches might be abit boring to do
From Crit feedback it was made clear that the most suitable outcome for the brief would be to re-design the WeAreCow Site, this is as it totally different to anyone else ideas for this brief meaning the solution can be auntie site, there is no other site that do this correctly as well as the problem is very obvious. The solution for this brief is to see how to work around the question, How can digital design reflect vintage themes?
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