505 Design Practise 2 - Studio Brief 2- Briefing

Brief 

This brief will run along side the other studio brief for this module, the deadline is the 18th of May, this is final module that needs to be finished for this year.

studio brief 2 - Product Range Distribution 

THIS BRIEF IS IN TWO PARTS

Examine graphic design outputs relating to social, political and ethical change. Aim to increase the awareness of historical examples with applied contemporary practice that is responsive to 21st Century issues. For this brief its vital to note the interrelationships between medium, message and distribution.

There should be a produce a extensive body of research work that explores the connections between these concepts and their respective design outcomes prior to this final outcome as well as conceptual exploration of possible products, ranges and methods of distribution that may be suggested via the preferred content or, indeed, those that reflect personal own ideologies, concerns and/or ambitions.


Part 1:  Based on the introductory sessions develop a practical, visual and contextual investigation of a specific subject, sessions will give explains about the ethical of the practical and examples that can be studied for this brief as well as more personal research . Aim to develop research from a range of primary and secondary sources in order to fully explore the opportunities for informed creative development. The research and development of this part of the brief should be documented on the Studio Practice blog and will be presented as part the interim concept pitch via a presentation.
 
Part 2:  Devise and develop a body of practical work that both distills the knowledge of an identified issue and demonstrates the ability to tap into the market potential for socially, politically and ethically-driven design. This output should still work within the broader creative and professional contexts of graphic design but could be based around ideas of awareness or protest. Examples of potential deliverables include (but are not limited to):

    -materials relating to an issue-led campaign (this could be one affiliated to an established organisation or a more ‘guerilla’ approach)
    -a poster series
    -a booklet/publication/manifesto
    -a web/digital platform
    -placards, banners or a set of badges
    -a range of products or merchandise that communicate your identified core message
 
For this brief the contextual research, critical observations and reflective evaluations should be documented on the Studio Practice blog and summarised within reflective content that supports the final design submission. The response should explore the relationship between product range and methods/media of distribution as well as specific audiences, contexts and appropriate tone of voice.  MESSAGE AND MEDIUM AGAIN 

Requirements

-The requirement for this brief will come from the defined ideas personal to the designer which will need meet any mandatory requirements specified the individual brief,
-In addition to the submission requirements for the briefs there need to be evidence the research, development and production of your resolutions.
-The work should be documented through regular labelled posts to your Design Practice Blog.
-Correct labelling of the work on the blog is essential.  Failure to organise the work clearly will affect the assessment of your work.
-The response to the  brief should be supported by a rationale and evaluation of the work in relation to the initial brief.

Deliverables

-Resolutions & Products appropriate to the selected briefs
-A minimum of 5 x A3 design boards/design sheets (submitted as PDFs) articulating the selected research development, resolution and contextualisation of your work.
-Posts to your Design Practice blog demonstrating ability to effectively record, document and critically evaluate the progress of the work in relation to personal own intentions and appropriate areas of contemporary creative practice.