Monday, 7 March 2016

406 Studio Brief 3 - Group Wayfinding

Studio Brief 3

This is a chance to get work out of the studio and with pave the way for next year and the future course.

Working as a group we will create a promotional, identity and engaging, campaign for the exhibition, licensed to print money-
what is unique
content (redesigned bank notes) , location (bank house), exhibitors (LCA students) will inform design treatment 
target audience
what do they need to know
how will it engage?

considerations -
location
times
content
exhibitors
social media
contact details
format
signage
wayfinding
opening night invites

There will be a launch event organized

restrictions -
reproduction costs
must be reproducible

mandatory requirements
evidence of time management as a group, planning, dissemination, independent and collaborative practise work, organisation, presentation.

have to come up with a reflect unique identity that is based around a theme/concept that relates to the brief and is adaptable, also must keep in mind production aspects.

RESEARCH
die neue sammlung 


because of audience can be more playful with the design
more creative
almost as if its created with no link to work
interesting design

unplugged exhibition 








As it different work it need a strong branding to pull it all together, to make it seem like a collective group other than separate, make it seem like a group.

all work should be informed by
content
context
location

BY FRIDAY
we need to create a group contract
-emails
-group name
-times i can work

independent and group research
tentative concepts
considerations of group roles

The brief notes that me must consider a number of things with our design process as we work with the group.
These Are:

Location
Times
Content

Target AudienceExhibitors
Social media, links, hashtags etc
Contact Details
Format
Signage/Wayfinding
Opening night Invites





  





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