406 Studio Brief 4 - Speaking From Experience - Evaluation

Evaluation

For this brief we had to create e piece of design based around out first year experience of the course, i picked a topic that was relevant to me and fitted the brief and had an outcome that overall i’m happy with but looking back i would have picked a more conceptual idea, picked something more original i could have looked into different parts of advertising i received during freshers week and highlighted why they work and how i could create something like that as i aim to specialised in adverting in the future. I could have picked an idea that would have taken less time to produce so therefore would mean i could have spend more time on the ideas and concepts part of the brief. The idea behind this book is still useful to me but the final outcome isn't as funny as i aim for, the first idea was a very funny lighthearted piece but to do this i should have added more quote that were ridiculous but after looking into the idea i and to think about the safety of the audience as don't know what they would and wouldn't do but i didn't want tot be the reason they did something stupid and injured themselves. This is the first time i have design nothing in this style of graphics, its a style that appeal to me and i wanted to experiment with to see how it works and how i could apply it to this brief and over all for the first time i created it i’m happy with the aseptically output, every part of the design has been done with the audience hungover state in mind so it easily readable, easily useable and easy on the eyes but over all the design is still interesting due to the added detail/type style on the pages. The pages of creating a book took a lot longer than i expected for this brief but it was done to make sure that the layout of every double page spread was balanced, balanced was a major feature of this book as no aspect of the design needed to stand out too much as this would cause stain on the audeince which wasn't needed. The colours scheme picked works for this brief as it created a cool looking book, that also reflect clean healthy design but due to the design style being lighthearted isn't to overly serious. The only thing i would do differently is i would reduce the size so ti was A6 more pocket size or experiment with this to see if its then too small on the readers eyes, and i would print off more copied for submission so i could give them out to the new first years.