Saturday, 16 April 2016

406 Studio Brief 4 - Speaking From Experience - final idea based off feedback/rational

Final idea based off feedback/rational

As the final outcome for this brief will be a helpful, calming, lighthearted, eye to read guide to first hand hangover cure for out years personal experiences and how we deal with them to help fresher deal with hangover symptoms need the cover of the book need to reflect this theme. The book need to seem personal, helpful but only apple to this target audience by using modern graphic design styles and current trend in graphical style that appeal to the audeince whilst using design thats easy to read and doesn't have overly power colour scheme due to the effect of hangover being the audience is sensitive to light and will struggle to focus on small text. 

features
-modern
-easy to read
-direct
-personal twist
-helpful/positive
-calming
-smoothing
-slightly medical but overly serious

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