Idea 1 // Poster Campaign
One of the idea for this outcome is to produce a range of poster documenting a range of feminist which contradict the stereotype. The poster would include quotes, facts and list of male celebrities that the tart audeince will admire or look up which identify as feminist. By using subject the target market will admire and respected this juxtapositions their stereotype as to show it as false. The outcome will be a poster set as to represent the signs used the women march.
Idea 2 // Quiz
This idea would allow the audeicen to change their stereotype by informing more about the correct feminist definition. By removing the confusion around the issue and expressing the view as the same as equality this allowed the audeince to realise that they support the views. This would interactively allowed them to realise that they are a feminist, come to this conclusion off their personal views/input therefore realise it related to them.
Idea 3 // Social Media Campaign
The creation of a social media campaign would target the false stereotype at it’s source, counteract the false stereotype social media portrayal. Create a campaign that promote feminists who do not fit the existing stereotype, show the target audience their definition is fault by creating away of grouping together a mass of contradictory examples on the same media. This would cover the range of sites as to cover the range of audiences.
social media campaign
'this is what a feminists is'
would create hastag for twitter
would create a len for snapchat
would create a profile picture filter for facebook
INTERGRATED VIA THE DIFFERENT MEDIA YET SAME THEME/DESIGN/CAMPAIGN/NAME
interactive quiz/surprised idea
-would create an interactive campaign that allows audience to release the true definition
-removes stereotypes by surprising the audeince
-allowed audeince to come to the decision for themselves, interact with the campaign without forcefully showing views on them
-places them in the situation
-educational
-not focusing others views/shows
-branded in no gendered way, as to seem formal/educational/no tailor a selective to the audeince
misconception about men feminists idea
-focus on audeince realizing males can be feminist
-shows quotes and names of feminists famous men
-focus on the issue of audeince not think men can be feminists/common misconception
-designed in a style which is no gendered
-designed as not show equality
where the feminists wally?
-interactive book from familiar brand
-set out an imagined stereotype then removes this
-shows everyone can be feminist
-shows true definition
quick type mock up -
No comments:
Post a Comment