Wednesday 28 February 2018

EP - Girls Pocketless Clothes, Logo Design

Logo Design 









ADDING HEARTS AND CIRCLE











BEST TWO





feedback-
'add the toy shapes'
ISSUE WITH CREATING FOR BAGDES/MIRRORS AND ZIP PULLS AS CIRCLE

add colour-




FEEDBACK-
CIRCLE IS MOST LIKE THE ORGINAL LOGO

OTHER MOCK UP -





FEEDBACK-

'gold is the most recognisable'
'gold on pastel is the best'
'pastel fits with audience/style'
'bright will stand out the most'
'i recognise the yellow'
'like all 3'
'type looks good, like the real thing'
'pastel look more retro'
'needed to stand out'
experiment with the shape"


Overall the gold was seen as the most recognisable, but this is hard to replicate physically due to printing issues. The gold one will be used in the media it can, screen printed posters, foiled stickers, badges and patches. The design will be altered to fit with the media and how it can be produced cheaply.

Due to this, the range of all 3 other design will be created, giving the campaign a range of different outcome with the audience can photo producing a large range of content.

The outcome will work together, to create a set or on its own. The ranges give the audience a choice to match the patch to their style, as many blogger/influences have a selected theme they follow and post about it allowed it to interact with the different range.

GOLD SCREEN PRINTED POSTERS/ORIGINAL LOGO
GOLD PINS
GOLD PATCHES
OTHERS WILL BE A RANGE

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